Every proposal we sent had the same two quotes on the last page. Prospects had almost certainly seen them before.

We now have enough recent testimonials that we pick the two that match the prospect. Same proposal, much better last page.

“Set it up once and it keeps producing. That is a rare thing in marketing tooling.”

I had a folder of nice things customers had said in Slack and email, and no way to turn any of it into something I could put on the site.

I sent nine requests in one sitting. Six came back within a week, and every one of them reads like the customer wrote it, because they did.

“Worth it for the approval step alone. Nothing goes live until I have read it, so I never have to worry about what is on the page.”

Our website had three testimonials on it, all from 2023, and everyone on the team knew they were stale. Nobody owned fixing it.

The recording link does the work. Customers hit record on their phone, talk for ninety seconds, and we get a clean written testimonial we can actually use on a landing page.

“The video-to-text part is the whole trick. People will happily talk for two minutes. Almost nobody will sit down and write three paragraphs.”

We were collecting testimonials by asking people over email and then copy-pasting whatever came back into a spreadsheet. Half the time we never followed up.

Now the request goes out the moment a project closes, and the video comes back written up and ready to publish. We went from four testimonials a year to four a month.

“If you are still chasing customers for quotes by hand, stop. This took an afternoon to set up and it has paid for itself many times over.”